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  • What it Means to Be a Jewl

What is a Southern Jewl?


SOUTHERN - Growing up southern is a privelege, really. It's more than where you born. It's an idea, a state of mind that seems imparted at birth. It's more than loving fried chicken, high school football, and country music. It's being hospitable, being devoted to porches, sweet tea, and most importantly to each other. We don't become Southern, we are born that way.

JEWL - A self motivated female who knows no limits. She is true royalty and fabulous is the key word to her life. While she is dressed to gain attention, her strength and dignity allow her to make others feel their worth and beauty. With love, class, and a touch of sass, she has the ambition and determination to set the world on fire.


  • Meet the Jewlz

Meet the Jewlz


Owner of Southern Jewlz, Randa Yezak, hails from Bremond, TX. After high school graduation as the class Valedictorian in 2005, Randa attended Texas A&M University. While at TAMU, Randa studied Animal Science with a minor in business. She was extremelyinvolved in the College of Ag and Life Sciences, as she was a member of the 2006 Wool Judging Team, 2008 Livestock Judging Team, served as the Treasurer, Aggie Owned and OperatedSweetheart and President of the Saddle and Sirloin Team, a recruiter for the Aggie REPS (Recruiting Exceptional Prospective Students), and a chairman on the College of Ag StudentCouncil.


Read More About Randa & the Jewlz